Plans & billing

Pricing scales with your ad spend, not just users, so Pulse costs more only when you’re growing. Manage everything under Billing in the app.

Plans

• Free — $0/mo · up to 1,000 MAU or $250–500/mo ad spend · 50 AI questions/mo.
• Starter — $19/mo · up to 5,000 MAU or $2k/mo ad spend · 300 AI questions/mo.
• Growth — $99/mo · up to 25,000 MAU or $10k/mo ad spend · 2,000 AI questions/mo.
• Scale — $299/mo · unlimited MAU & ad spend · unlimited AI questions.

Changing plans

Downgrades (including cancelling to Free) apply immediately. Paid upgrades are set up by our team for now — request one from the Billing page and we’ll get you switched. Self-serve checkout is coming. Only the workspace owner can change the plan.

Usage

The Billing page shows AI-question usage for the current month against your plan’s limit. Need a custom plan? Email rost@pulsecircle.studio.